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Wednesday, July 15, 2026

Bet on your Life pt1by Samhita Adapa

 Gambling is no recent or uncommon phenomena despite how it seems to be everywhere

these days. Betting isn’t even something humans are unaccustomed to either. Dating back to

the Paleolithic period, it’s a common theory that humans used knucklebone “dice” to gamble

based on fossil remains. But usually, gambling and betting has mostly been restricted to

certain areas, mainly sports and games. Heck, it was only recently that the U.S. lifted its ban

on sports gambling in 2018, overturning the Professional and Amateur Sports Protection Act

(PASPA). Yet in the near decade that followed that landmark decision, betting has only

seemed to grow even bigger. If you can’t afford to pay for the ad-free plans of streaming

services, then you’re bound to see at least 1 gambling ad per episode, whether it’s hard rock

casino or draftking’s sportsbook. I bet my nonexistent savings that one of your youtube

unskippable ads is for Polymarket. The superbowl commercials this year have been plagued

with glp-1 weightloss advertisements and sloppily made AI sports betting ads. This culture that

has ruined so many American lives has grown beyond sports and games, infecting all aspects

of our daily life and manifesting into the abomination we know today as Kalshi. 

Thankfully, no one in my family gambles. Other than a few slot games once every few years and the occasional game of poker, betting never seemed to have such a big presence in my life. It was always something that never had any real stakes. Whenever my family friends and I played poker, we would bet using gum sticks and my mom seemed to have an aversion to the act of betting itself. I never understood why it was so common nor why it seemed to be so addictive. It was only till recently that I started to become more aware of how ruining the practice could be and how heavily prevalent it seems to be, especially today. But to understand why it’s so common, you need to understand the appeal. Gambling at first seems very low risk, high payout. ESPN journalist Rece Davis even said on live television that betting on NCAA was a “risk-free investment”(Davis). Companies recognize this and advertise as such. They tell you they’ll give you a free bet just for joining or that they'll match your first deposit by a high percentage. They'll tell you that you don’t even need to know anything about sports in the first place to win big. All you need to do is download the app on your phone, hit a few buttons, and bam! You're $1000 richer. The idea of betting a low amount to cash out big is insanely appealing. Sure there might be a few losses but as soon as you win once and that instant cash hits your bank account, you’re left yearning for more like a meth addict. That instant gratification is a huge factor in the appeal and that’ something harder to let go of once you actually try your hand on whatever apps happen to be the most accessible to you. 

It’s not that hard to see why the gambling epidemic has become so big and such a problem. The appeal paired up with the accessibility is a dangerous combination. You see ads for sports betting everyone. Tiktok, Youtube, Netflix, Instagram. And if you’re watching an actual game, you see it on the display, the microphones of the commentators, the billboards on the stadium. Sports betting has become synonymous with the actual sport itself. You see it everywhere while watching a game. On the stadium, on the commentator's mics, the ad breaks in between, sometimes even during the game itself. A study recently shows that a gambling logo or ad is shown around every 13 seconds while watching a major sporting event. It’s inescapable if you are into sports. When gambling seems to be pushed from every angle onto you, the only thing stopping a person from betting a few hundred dollars away is their own self-restraint. Sports gambling is an insanely predatory practice that can and will ruin lives. And Kalshi and Polymarket are built upon those very foundations. They took everything that is wrong with sports betting and made it worse, infecting every single aspect of our lives. 




Works Cited

Betts, Anna. “Revealed: Gambling Logos and Ads Seen up to Every 13 Seconds During Big Sports Games in US.” The Guardian, The Guardian, 26 Aug. 2025, https://www.theguardian.com/us-news/2025/aug/26/gambling-logos-high-profile-sports-games. Accessed 13 July 2026.

Gardner, Steve. “ESPN’s Rece Davis Walks Back ‘Risk-Free Investment’ Comment on Sports Gambling Segment.” USA Today, 24 Mar. 2024, https://www.usatoday.com/story/sports/media/2024/03/24/espns-rece-davis-risk-free-investment-quip-on-gameday-was-a-joke/73086329007/. Accessed 13 July 2026.

“Professional and Amateur Sports Protection Act Of 1992.” Wikipedia, 15 Nov. 2023, https://en.wikipedia.org/wiki/Professional_and_Amateur_Sports_Protection_Act_of_1992. Accessed 13 July 2026.


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